For more info please contact: AYANA APPAREL OFFERS EASY AND FASHIONABLE SKIN PROTECTION DURING SUMMER SCORCHERS (New York, NY – July 18, 2007) – With temperatures in the 90s and the sun beating down, AYANA Apparel, a certified UV-Protective clothing line available at www.ayanaapparel.com and at select retailers, is more important than ever. Too much sun exposure can cause premature aging and long-term skin damage for women who aren’t careful about protecting themselves from the sun’s harsh rays. With AYANA’s array of apparel suitable for everyday wear or a jaunt to the beach, women can stay fashionably protected. This summer, keeping your skin out of harm's way can be as effortless as getting dressed each morning. AYANA simultaneously allows women to maintain individual style while preventing sunburn through a wide variety of dresses and wraps perfect for all occasions on and off the beach. The wraps and tops are ideal for playing with the kids by the pool or lunching with girlfriends on weekends. AYANA keeps women safe, allowing individuality and style to shine from sunrise to sunset. Owner Sonja Gfeller created AYANA particularly for women who value enjoying the sun in style without the hassle of sunscreen reapplication. “With attractive clothing and without interrupting activity to reapply sunscreen, protecting against sunburn can be enjoyable,” said Gfeller. “With AYANA Apparel we have created a line that meets the needs of women who are on the go but who care about their skin. AYANA’s fashionable cuts and colors fill an existing void in UV apparel, allowing women to protect themselves from harmful UVA and UVB rays while maintaining a modern and fresh style.” AYANA Apparel is a UV protective apparel brand for women who are fashion-forward and forward-thinking. Geared toward women who are active and enjoy spending time outdoors, AYANA supports a healthy lifestyle while preventing the skin from premature aging; all while offering stylish options to fashion-conscious women. AYANA maintains stylistic integrity by offering a variety of styles and colors so there is something for every taste. Please visit www.ayanaapparel.com for more information.
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